Hanzade Roasters, is a Turkish Coffee brand founded in 1986 in Istanbul.
We created a minimalist design approach with feminine twist. The main idea was to create a modern brand for a very classical product, usually targeted to elder people mostly men. We decided to make a lovely color palette to catch young modern turkish ladies' eye, for friends reunions or individual coffee breaks. Also the product is going to be sold outside Turkey, so it designed with occidental aesthetics, without oriental cliché patterns, showing the modern Turkey to the world.
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